Listerine introduced their new product Advance White in Italy with innovative and interactive displays in the stores where the Italian community can acquire the product. It uses a digital interface and a live camera to analyze the whiteness of your smile, display it as a percentage, and then convert that percentage
- Latest Stories
- Popular Stories
Why use Facebook in your digital strategy?
Did you know the 30% of Americans get all of their news from Facebook?
Good drinks in every way
The brand Innocent Drinks produces beverages with a social and ecological approach. Knowing their story lets us sense all their good vibes. They started out in 1999 by selling smoothies at a music festival. They strung a banner across the top of their stall that asked people whether or not they should quit their
BRAVO! On so many levels
To start this article, it’s worth mentioning a quote from Helen Keller, an American author, political activist, and lecturer; but also the first deafblind person to earn a bachelor of arts degree: “Braille made it a pleasure for me to read… the world around me shone afresh
Emotional insights to get grateful
P&G has found a formula that has allowed the company year by year have a successful advertising campaign: flip the feminism to generate a speech that extoll women, from various points of view. From its award-winning worldwide campaigns #LikeAGirl from Always, the emotional #ThanksBaby from Pampers or
Did you know these amazing facts about Iceland?
Here’s a few, impress your friends with your Icelandic knowledge! Iceland is a pioneer in geothermal utilisation, and geothermal water supplies almost 90% of all space heating in Iceland. As a member of the European Economic Area, Iceland shares European business legislation and is part of the
You must be logged in to post a comment.