February is considered a great opportunity for marketers to launch different products and promotions…
Super Bowl, an “expensive” opportunity for advertisers
The 50th Super Bowl is here, and the advertisers are lining up…
Uber reveals its new logo and branding
The “U” logo is gone, what you can appreciate is an “attempt” of circle…
MINI, a great example of simplicity in branding
The new MINI brand’s shows a strategy of branding based in simplicity…
“Taste the Feeling”, the new cohesive campaign of Coca-Cola
Coca-Cola launched for the very first time a cohesive marketing strategy…
Branding, essential in presidential campaigns
Personal branding in presidential campaigns include even websites, YouTube channels and logos…