Google’s iconic homepage gets 8 billion pageviews a day, from over 700 million unique visitors. So why doesn’t Google sell even a tiny portion of that golden real estate to advertisers? Why don’t they cash in on all that traffic? Because by keeping it pure and ad-free,
Easter Branding, what is all about?
Do you know what does a rabbit with colored eggs and candies have to do with Easter? Probably you don’t. Easter’s branding is different and it doesn’t attract like other holidays, but what about the bunny? Why did it became an integral part of spring’s biggest
St. Patrick’s Day
To celebrate St. Patrick’s Day, an Irish tradition that has become really popular in the US., brands dress in green and pay tribute to those of Irish heritage; but there are also those that use this celebration as a little excuse to party. Year by year more great
Branding is about ingenuity and creativity
With motion graphics by Saar Oz and a near-meditative narration from Brier, this video shows a new definition of ROI…
The Oscars, the gold night for advertisers
This night, which will be celebrated on February 28th this year, is a platform for some agencies to show their most memorable work…
Branding in the digital age
Most of the companies made huge investments in what we call “branded content” without reaching their goals…
You must be logged in to post a comment.